A brand-new side to Surface on Amazon

The holidays are hectic for any brand. Add a product launch and things get chaotic. Now multiply that by 5.

Unveiling a full lineup of new Surface devices proved to be a Herculean feat. 80 distinct brand store pages and individual PDPs needed to be created. 4,789 unique assets were built in total. All within an immovable timeline. Navigating rigid templates and numerous rounds of revisions with cascading effects, we introduced the latest from Surface, translating the premium brand story into sales across Amazon and other retailers.