Healthier Ever After at Rady Children’s Hospital

A leader in pediatric healthcare deserves to be front and center. Despite consistent recognition by US News & Report, Rady Children’s Hospital always struggled to publicize their achievements.

To mark their best-ever rankings in multiple categories, we concepted and produced Healthier Ever After in just a 3-week timeframe. Thanks to its success nationally and within the organization, the campaign evolved into an evergreen theme, lighting up for key giving seasons to keep San Diego's hometown heroes in the spotlight.